Most people nowadays use messaging apps to contact other people rather than phone calls or other methods. This trend is used in people’s personal and professional lives. It has now also made its way into classrooms. ClassDojo is a messaging app that allows parents and teachers to stay in contact and support the student’s learning. This app is very popular which led to is recently raising $35 million in venture funding.
This was the Series C round of funding for ClassDojo. It was led by GSV with other major funding companies being Lyft, Dropbox, and Spotify. SignalFire, which has provided funds to companies such as Grammarly and Zume, also took part. General Catalyst and UnCork Capital were also involved. The money they raised will be used to expand the ClassDojo app and to introduce a new service, Beyond School. This is a subscription service that will help kids develop better studying habits and being more mindful of their schoolwork.
ClassDojo was co-founded by two Silicon Valley entrepreneurs, Liam Don and Sam Chaudhary. Sam is the chief executive officer while Liam is the chief technology officer. They have raised $65 million so far and it is believed their company is worth about $400 million. ClassDojo was valued at almost $100 million four years ago so it has really grown in the past few years. 2 in 3 schools have teachers that are using this app in their classrooms.
The United States is the biggest market for ClassDojo. It is also being used in 180 other countries and has been translated into several languages. Countries outside the US where it has seen a lot of teachers adopt this app are Hong Kong, the United Kingdom, Australia, Spain, and the United Arab Emirate. Its growth has been fueled by word of mouth which has meant that they haven’t had to spend much on marketing.
ClassDojo was designed to help create classroom communities. The goal is to create a positive culture in classrooms where parents know what is happening day-to-day. Teachers can easily communicate with parents about anything they feel the parents should know.
Download the ClassDojo App https://www.amazon.co.uk/ClassDojo/dp/B01AIM0EGO