A venture funding in the technical field has raised 21million for ClassDojo, to create an app that will allow a student’s parents to be able to communicate with the school in regards to the student’s activities. They will be able to follow the educations as well as the social and their behavioral development at school. This app is being created to enable the schools to do away with the parent-teacher meetings. Since these meetings only take place once a semester it is rather hard to keep up with the day to day progress of the children.
The co-founders Liam Don and Sam Chaudhary are now engaged in figuring out just what will be useful applications for the parents. This is not going to be just for school activities but at home also. They are looking to be able to guide parents in their conversations with their children at home along with being also aid in being a support tool to enhance learning and the development of their children at school.
The teachers can use the ClassDojo to apprise the parents of the scheduled activities, as well as snap a picture of the child, send videos and pictures to the parents to show them the child’s work and of any participation in the activities of the day.
The company has reported that ClassDojo is being used by teachers in 85,000 schools in the United States. Not just public schools, but charter and private schools are also participating in the use of the ClassDojo.
What was once used as a tool meant to teach good behavioral habits is now being used by parents and teachers along with students to collaborate.
Before ClassDojo’s inception, Liam Don and Sam Chaudhary interviewed a few hundred teachers and notice that a pattern was emerging. The teachers almost all agreed that they were spending more time disciplining the students than they were teaching.
The use of ClassDojo is relatively a straightforward process. There is an avatar assigned to the student that is based on their daily behavior. They are either rewarded or suffer a consequence. These rewards are sent from the teacher’s laptop or tablet, a +1 for smiling, and a -1 for punching.
The ClassDojo has found an audience among K-12 educators and since they launched their startup just about a year ago, they have attracted over 3.5 million educators and students to the platform in more than 30 countries.